TYRE MARKET WATCH
OE
Repl
Repl ≥ 18''
Jan ’25 vs Jan ‘24
OE
Repl
Repl ≥ 18''
Jan ’25 vs Jan ‘24
January Car Tyre Market Highlights
- In Original Equipment, demand declined globally (-8% YoY) driven by the uncertain external scenario and lower car production:
- confirmed negative trend in both Europe (-12% YoY) and North America (-8% YoY)
- negative rebound for the Chinese Market (-10% YoY) due to the different calendar (Chinese New Year, in January in 2025 and in February in 2024) and less working days than PY
- Replacement trend remains slightly positive worldwide (+2% YoY) with H.V. outperforming Standard:
- solid demand in both Europe (+7% YoY, +13% Repl. ≥18’’) fuelled by Winter and All-Season segments
- and in N. America (+4% YoY, +6% Repl. ≥18’’)
- the market dynamic in China (-17% YoY) discounts a shift in the Chinese New Year calendar (+36% in January 2024)